What do you call alliteration when every word in the sentence starts with the same two letters, as in the headline above? Is there a word for it? If not, I propose ultralliteration.
Anyway, this one’s for the developers out there: AdWhirl (which allows devs to serve ads from multiple ad networks while only requiring them to implement one ad unit) has just added support for Google’s Adsense for Mobile.
AdWhirl’s a bit late to the AdSense party, given that AdSense for Mobile has been in beta since June of last year (a year long beta? Who does Google think they are, Google?) With that said, the timing makes sense: AdWhirl is operated by AdMob, and AdMob’s acquisition by Google officially closed last week.
AdSense hops on board as AdWhirl’s seventh supported ad network, amongst AdMob, iAd, Jumptap, MdotM, Millennial Media, and Quattro Wireless.

AdMob CEO responds to Apple’s new advertising rules: ‘not in the best interests of users or developers’ (update: Greystripe responds)
Google officially acquires AdMob
Over Six Months Later, Google Finally Closes AdMob Acquisition
FTC approves Google’s AdMob buy, cites Apple’s iAd competition
Google Now Activating 100,000 Android Devices A Day — 50,000 Android Apps