Marketplace Archive

  • Behind the scenes with Microsoft’s Windows Phone 7 team: ‘I think about this really as a first release’

    Behind the scenes with Microsoft’s Windows Phone 7 team: ‘I think about this really as a first release’

    CNET had a chance recently to get embedded deep within Microsoft's Windows Phone 7 engineering group, listening in on meetings with OEMs, arguments, celebrations, and all the other drama that comes with trying to ship a huge product that's new from the ground up in just a couple years' time. There aren't any blockbuster revelations in here -- no launch devices, ship dates, or prices -- but it's an interesting look at the project from Windows Phone engineering VP Terry Myerson's perspective, who acknowledges that it'll take a long time and several releases to catch up to the competition but still thinks they'll "actually have a lot of happy customers" with version one.

    On a related note, some existing Windows Marketplace devs have started getting notifications that Microsoft wants to send them loaner Windows Phone 7 devices -- yes, loaners, meaning they'll need to be returned to the mother ship at some point down the road. They're apparently set up for delivery in July, which should give publishers plenty of time to stock up the Marketplace in time for that planned holiday launch.

    Behind the scenes with Microsoft's Windows Phone 7 team: 'I think about this really as a first release' originally appeared on Engadget on Thu, 17 Jun 2010 16:23:00 EST. Please see our terms for use of feeds.

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  • Microsoft tweaks Windows Phone Marketplace policies for the better

    Microsoft tweaks Windows Phone Marketplace policies for the better

    Previously, the $99 that Windows Phone devs paid annually to get access to the Marketplace covered up to five app submissions -- but Microsoft looks like it's willing to play ball in an effort to drum up more interest in third-party development ahead of Windows Phone 7's release by chucking the five-app cap. Well, sort of -- paid apps will have unlimited submissions, but free apps will still be limited to five per yearly cycle, with additional submissions running $19.99 each. Additionally, Microsoft is taking the wraps off its Trial API for helping developers enforce trial functionality prior to purchase, details on its push notification service, and a new option that lets publishes push their apps globally -- to every localized store in the Marketplace's reach -- in one fell swoop. The company says that it has "listened to developers and responded to changing customer behavior to make Marketplace an even better experience for all," and it certainly seems like a step in the right direction -- but we'll admit, we'd still love to see free app submissions go unlimited (what can we say, we've got a soft spot for freebies).

    Microsoft tweaks Windows Phone Marketplace policies for the better originally appeared on Engadget on Mon, 07 Jun 2010 19:26:00 EST. Please see our terms for use of feeds.