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iPad Confusing The Hell Out Of The Public. Or Is It Just The Brits?

– May 12, 2010Posted in: General, Headline

As magical as Apple’s iPad maybe, it’s unlikely to go mass market anytime soon. Whoa! Hold everything. At least that’s according to research carried out in the UK, which concludes that consumers struggle to see how the device could fit into their lives. Oh come, on guys… really?

Simpson Carpenter’s qualitative research drew comments from participants such as: “It’s just a big iPod Touch … a big iPhone without the phone” and “everything it does I can do on my PC or my phone right now.” Geez, these Brits… where do they get off, pointing out the bloody obvious…

iPad Confusing The Hell Out Of The Public. Or Is It Just The Brits?

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iPad Confusing The Hell Out Of The Public. Or Is It Just The Brits?

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