RIM’s not the only manufacturer making a new play to cozy up with China this week — now it’s Nokia making an announcement that it’ll partner up with local firm New Alliance to develop software and services more appropriate for the local market. In a brief press release cut loose today, the companies have revealed that they’ll form a new joint venture — the clumsily-named Nokia Alliance Internet Services Company Limited — to push specific pieces of Ovi fine-tuned for China while helping out local content creators and developers looking to bring their goods into the platform. The venture goes live next month with about 80 staffers involved; Nokia’s pretty heavily invested in China as it is, so we’re thinking this is a power play to stay engaged in the face of growing competition.
Nokia hooks up with Chinese firm for localized software and services originally appeared on Engadget Mobile on Wed, 09 Dec 2009 10:27:00 EST. Please see our terms for use of feeds.
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