DALLAS–(BUSINESS WIRE)–Samsung Telecommunications America (Samsung Mobile)1, the No. 1 mobile phone provider in the U.S., today announced the appointment of Brian Rosenberg as Senior Vice President of Sales. Rosenberg will report directly to Samsung Mobile President Dale Sohn and will be responsible for mobile device sales to industry representatives and executive management, as well as directing the overall sales, delivery, and customer satisfaction for all carriers and retail channels in North America.
“Brian’s leadership and experience will be a key component toward our goal of increasing our U.S. market share and introducing new and exciting products to our loyal customers.”
“Samsung Mobile has become the number one mobile phone provider in the U.S. by focusing our efforts on providing the most innovation and the most device choices to consumers across the country,” said Dale Sohn, president of Samsung Mobile. “Brian’s leadership and experience will be a key component toward our goal of increasing our U.S. market share and introducing new and exciting products to our loyal customers.”
Rosenberg joins Samsung with more than 20 years of experience in the telecom industry, most recently with Ericsson North America.
Before joining Samsung, Brian held the position of Executive Vice President and General Manager on the AT&T global customer account for Ericsson North America. Prior to this role, Mr. Rosenberg was responsible for managing the overall Services Operations organization which includes Network Deployment, Network and Technology Consulting, Technical Education and Customer Support for North America. In addition, Brian oversaw all order fulfillment and project delivery.
Brian started at Ericsson in 1995 as the project manager for the Pacific Bell Mobile Services GSM build-out. He led a company-wide initiative to re-engineer the project management processes and implementation of Ericsson’s SAP system. Brian was also responsible for sales and business development for 3G networks in the US.
Mr. Rosenberg holds a Bachelors of Science in Electrical Engineering from Texas A&M University and a Masters of Science in Electrical Engineering from Johns Hopkins.
1 Number one mobile phone provider in the U.S. claim for Samsung Mobile based upon reported shipment data, according to Strategy Analytics, Q3 2010 U.S. Market Share Handset Shipments Reports.
About Samsung Telecommunications America
Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 174,000 people in 193 offices across 66 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

