Scott Kelby Launches a New Digital Magazine for the iPad – Light It: The How-to Magazine for Studio Lighting and Off-camera Flash

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A new App magazine published by Scott Kelby all about lighting for amateur and professional photographers.

TAMPA, Fla.–(BUSINESS WIRE)–Light It: The How-To Magazine for Studio Lighting and Off-Camera Flash published by Scott Kelby, president and CEO of KelbyTraining.com and the National Association of Photoshop Professionals (NAPP), is now available in the App Store. To be published eight times a year as a digital magazine to be read on the iPad®, Light It is written for both amateur and professional photographers.

“The entire magazine is dedicated to just one topic: lighting. We’re talking about off-camera flash, studio lighting, and how to use all the gear and accessories in studio and on location to help you create your best images”

“The entire magazine is dedicated to just one topic: lighting. We’re talking about off-camera flash, studio lighting, and how to use all the gear and accessories in studio and on location to help you create your best images,” said Scott Kelby, Light It editor-in-chief. Joining Scott Kelby as co-editor is Matt Kloskowski, a NAPP Photoshop Guy, Photoshop and Lightroom instructor, bestselling author, and weekly co-host with Kelby of The Grid, a podcast all about photography.

“Our goal was to create an iPad magazine that not only looks like a print magazine, but works the same way. It’s clean. Simple. Intuitive. You don’t need to learn how to read it. At the same time, we added the ability to go beyond print, with features like a double-tap to see any photo full size, and the ability to pinch to zoom-in to see a photo’s detail. It works the way you’d think it would…like a magazine. Only better,” said Kelby.

KelbyTraining.com selected Aquafadas Digital Publishing System to produce Light It. Aquafadas’ tools let designers create fully interactive apps and content for iPad and iPhone by using the tools they are familiar with, Adobe® InDesign® and QuarkXPress®, and without requiring programming skills. The company also provides creative software for Flash®, HTML5, photo and video editing, and is a leader in the digital comics market with AveComics, used by French and international publishers to publish comics to tablets and smartphones.

KT logo 4color.jpg

KT logo 4color.jpg

“We are very pleased Scott Kelby selected Aquafadas as his digital publishing partner, and very happy that the features of our AVE Publishing Tools are able to meet the exceptional demands of a magazine for creative professionals like Light It,” said Claudia Zimmer, Aquafadas CEO.

About Scott Kelby

Scott is the founder and president of the National Association of Photoshop Professionals (NAPP) the largest Photoshop training resource in the world with more than 71,000 members, and KelbyTraining.com, which offers online classes on photography, lighting and the Adobe Creative Suite. He is editor-in-chief of Photoshop User and Light It magazines and creator of KelbyTV.com where he hosts two top-rated weekly video podcasts PhotoshopUser TV and The Grid. He also serves as training director for Kelbytraining LIVE, the official Adobe Photoshop Seminar Tour, and is the technical chair of the Photoshop World Conference & Expo. In addition to being a Photoshop expert and photographer, Scott is also the world’s #1 bestselling author of all Photoshop and photography books.

For more information on Scott Kelby, visit his daily blog, The Photoshop Insider, at http://www.scottkelby.com/blog/.

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